HATCHER DESIGN OFFICE

HATCHER DESIGN OFFICE

Top 10 of 2015, #10

The Brady | 100 Years  

This richly illustrated, gilded, leather bound, hand sewn, 400 page history book was the culmination of two years of work with a very talented writer, Janet Farrar Worthington; and a truly inspirational client, Dr. Patrick Walsh. Following his remarkable career as a surgeon and as the Director of the Brady Urological Institute at Johns Hopkins, Dr. Walsh commissioned this book to mark the 100th anniversary of the institution and tell its story. 

It was a true joy to work on this monumental project, and it won what might be one of the best compliments of my career from legendary "ad man" Keith Reinhard, who called the book "a triumph in terms of storytelling, design, layout, typography and digital innovation." 

The only thing that topped that was look of happiness and pride in Dr. Walsh's eyes when he held the first completed copy. 

I love my job.

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A kindle edition is currently in the works. A complete digital version can be downloaded at www.urology.jhu.edu/about/history/Brady100years